The development of non-alcoholic drinks has accelerated in recent years, driven by growing demand for high-quality alternatives. Several brands have stood out thanks to their artisanal, sustainable, or gastronomic approach. Here is an overview of the brands shaping this category today, each with a clear identity and distinct expertise.
1- JNPR, a French non-alcoholic alternative to spirits
JNPR is a French brand specialising in non-alcoholic drinks inspired by the world of spirits. Its approach is based on precise aromatic construction, designed specifically for use in mixology. The recipes rely on botanical distillations and infusions, with particular attention paid to balance and clarity of flavour profiles.
The different expressions explore distinct registers, ranging from dry, herbal notes to more spicy or floral profiles. JNPR therefore positions itself within a category of non-alcoholic drinks conceived as genuine cocktail bases, rather than simple alternative beverages.
2- Osco, the Mediterranean aperitif spirit in non-alcoholic drinks
Osco draws inspiration from the aperitif traditions of southern France. The brand creates non-alcoholic drinks using plants, spices, and verjuice, following an approach close to that of classic bitter aperitifs. The goal is to offer structured profiles, marked by moderate bitterness and aromatic freshness.
The recipes favour ingredients of natural origin and a low sugar content. This approach places Osco among non-alcoholic drinks designed for aperitif moments, well suited to spritz-style serves and long cocktails.
3- Ghia, a contemporary take on non-alcoholic drinks for the aperitif
Ghia develops non-alcoholic drinks inspired by Mediterranean aperitifs, with a strong focus on bitterness. The recipes are built around a blend of plants, fruits, and spices, with no added alcohol.
The aromatic style stands out for its bold intensity, featuring notes of citrus, herbs, and bitter roots. Ghia fits into a modern interpretation of non-alcoholic drinks, designed for consumers accustomed to the assertive profiles of traditional aperitifs.
4- Iessi, an Italian interpretation of the non-alcoholic aperitif
Iessi is rooted in the tradition of the Italian aperitivo, offering a non-alcoholic drink built around botanical infusions and extracts. The project originates from a family recipe, reinterpreted to provide a contemporary alternative to traditional bitter aperitifs.
The name Iessi, derived from Friulian, refers to the idea of “being” or “existing”, echoing the brand’s intention to place the aperitif experience at the heart of shared moments, regardless of the presence of alcohol.
From an aromatic perspective, Iessi develops a structured profile centred on bitterness, supported by vegetal and spicy notes. Cherry brings a subtle fruity touch, while ginger, gentian, and rhubarb contribute to a drier, more persistent structure, with a slight spicy tension on the finish. This approach positions Iessi among non-alcoholic drinks with an aperitif character, designed to be enjoyed neat or used in cocktails.
5- Maison Giulia, a modern reinterpretation of amaro within non-alcoholic drinks
Maison Giulia draws on the Italian tradition of bitter aperitifs, offering an alcohol-free alternative built around plants and roots. The recipes are inspired by the codes of amaro, while seeking a balance suited to contemporary consumption.
The focus is placed on aromatic structure, with controlled bitterness and a gradually unfolding vegetal complexity. Maison Giulia therefore appeals to enthusiasts of non-alcoholic drinks with an aperitif character, suitable for enjoying neat or in cocktails.
6- Jardins, a French botanical approach
Jardins develops non-alcoholic drinks crafted from plants, flowers, and fruits, with particular attention paid to the origin of the ingredients. Each creation highlights a distinct aromatic universe, built around botanicals rather than the substitution of a spirit.
The profiles are deliberately dry and balanced, designed to accompany aperitif moments or to integrate into simple recipes. Jardins fits within a gastronomic vision of non-alcoholic drinks, focused on naturality and aromatic precision.
7- Cinot, bitterness as a guiding principle
Cinot offers an alcohol-free drink inspired by Italian bitter aperitifs. The project is built around a search for balance between bitterness, freshness, and length on the palate, with a profile designed to be enjoyed neat or in a spritz.
The recipe favours botanical extracts and citrus fruits, resulting in a dry, structured style. Cinot fits into the category of non-alcoholic drinks intended for enthusiasts of aperitifs with a bold character.
8- Everleaf, botanical blends for spritz-style drinks
Everleaf creates non-alcoholic drinks from complex blends of plants, roots, and spices. Each expression is built around a distinct aromatic theme, with a focus on balance between bitterness, sweetness, and freshness.
Designed to be served long, particularly in spritz-style drinks, Everleaf’s creations occupy a distinct place within the world of non-alcoholic drinks, offering a structured experience without attempting to replicate an existing spirit.
9- NONA, a structured botanical approach to alcohol-free drinks
NONA is a Belgian brand specialising in non-alcoholic drinks inspired by the world of spirits. Its positioning is based on crafting products from carefully selected botanicals, worked to achieve dry, balanced aromatic profiles designed for mixology.
The range is structured around several expressions, each built on a precise aromatic register. The recipes favour plants, herbs, and citrus fruits to recreate a level of complexity close to that of spirits, without seeking to replicate the sensation of alcohol. This approach allows for versatile use, both in cocktails and simple long drinks.
NONA therefore fits into a contemporary interpretation of non-alcoholic drinks, where aromatic structure, length on the palate, and balance take precedence over simple substitution. The brand is aimed at consumers looking for sober, clear alternatives suited to both aperitif moments and mixology.
10- French Bloom, festive alcohol-free sparkling drinks
French Bloom focuses on crafting non-alcoholic drinks with effervescence, designed for moments of celebration. The recipes are based on grapes and aromatic infusions, with particular attention paid to bubble finesse and the balance between acidity and aromatics.
This approach positions French Bloom as a reference in festive non-alcoholic drinks, suited to occasions traditionally associated with sparkling wines.
